We share a single mission. To create the most desirable bikes in the world. Together with our customers we are manifesting this vision through every stunning bike we build.

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We’ve opened the door on a bold new era. Where excellence is a pursuit, not a destination.

We’re engineering a new art form, from cycling geometry to bio mechanics. A grand evolution of a proud tradition; there is no barrier between man and machine.


We believe perfection is subjective and the rider’s voice is the one that counts. The ultimate ride comes from technology and craft.

We are the defenders of the new standard. A house of refinement, powered by the rider.

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